By using our website, you (“User”) agree to our Privacy and Personal Data Use Policy detailed in this document and authorize Hotel Agua del Desierto (“Hotel”), in accordance with Law No. 19.628 on the Protection of Private Life (“Law”), to process your personal data provided when using our website and/or using or contracting our services. Furthermore, and provided there are no legal restrictions, the User authorizes the Hotel to share their personal data with other companies related to the Hotel.
Both the Hotel and its related companies may only use the User’s personal data for the purposes authorized in this policy and under the terms permitted by the Law.
“Personal data” refers to, for example, your name, ID number (RUT), address, phone number, email, geolocation data, website usage and visits, browsing history, shopping habits, among other data.
In accordance with current regulations, the data controller is the individual or legal entity, public or private, that determines the purposes and means of the data processing. In this case, the data controller is Hotel Agua del Desierto, RUT 96.997.550-5, located at La Paz 922, Calama.
By accepting this Privacy and Personal Data Use Policy, you give your consent for Hotel to process your data for the following purposes:
Website management and execution:
Manage website services, respond to your inquiries, complaints, requests, and provide promised benefits.
Contact you with information about Hotel’s products and services, and handle inquiries, requests, or complaints related to them.
Marketing purposes:
Develop individual or aggregate user profiles, apply predictive models to improve services.
Send offers, promotions, and advertising related to your preferences or general user interests.
Analysis and statistical studies of consumption interests and shopping habits for market research or marketing campaigns, either internal or for third parties.
Commercial activities, including after-sales services, to improve your customer experience.
Communication via physical or digital channels such as mail, call center, email, social networks (like Facebook), text messages (SMS, website, or app), WhatsApp or similar platforms, using any contact information you provide.
Job-related contact: if you submit or respond to employment or job offers.
These data may be used to implement security protocols and prevent or detect deceptive, fraudulent, or criminal use of our systems and facilities to protect the Hotel’s legitimate interests.
These data may be used to:
Prevent and detect fraudulent or criminal activity on our systems and facilities.
Create user profiles (individual or aggregate) based on preferences and location.
Hotel will only transfer your personal data to its related companies, acting as data controllers, and will adopt appropriate security and confidentiality measures in compliance with data protection regulations.
Data transfers will use secure mechanisms, including encryption or masking, and will be received by recipients acting as data controllers.
Your personal data may also be disclosed to public, judicial, administrative, regulatory, or law enforcement authorities when legally required. We will always implement reasonable technical and organizational measures to ensure that all transfers and handling of your personal data—by us or third parties—comply with applicable laws.
Your personal data will be retained only as long as necessary to fulfill the purposes for which they were collected and while there is a valid legal basis under the Law. If the legal basis is your consent, we will retain your data until you exercise your right to revoke that consent. Even then, your data may be kept when necessary to comply with legal obligations—such as those related to money laundering prevention, the exercise or defense of legal claims, or any legal or contractual responsibilities arising from their processing.
Hotel is committed to protecting your personal data. We implement reasonable technical and organizational measures, periodically reviewed, including a combination of physical, technological, and administrative security controls—such as access controls and guidelines for how your data is processed and managed. We also ensure that our staff is trained in data protection and that our vendors meet our security standards.
